‍By Ty Alibhai, Product Manager, Campfire

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For any services team delivering complex implementations, visibility is everything, not just for your internal team, but for your customer users too. One of the most overlooked aspects of a successful implementation is how informed and engaged the customer is throughout the project lifecycle. Unfortunately, most project management tools don’t offer an easy way to bring customer users into the fold without giving them too much or not enough access.

That’s where Campfire stands apart.

Campfire provides customer access via Experience Cloud, a portal access designed specifically for customer-facing collaboration. This isn’t just a dashboard. It’s a controlled, role-based experience that brings the right stakeholders into the right parts of the project, and it’s a game-changer.

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Why Customer Access Matters

When customer users lack insight into how an implementation is progressing, it leads to:

• Repeated status meetings just to answer basic questions
• Mismatched expectations around scope, timing, and testing
• Delayed feedback and miscommunication at critical milestones

The more complex the solution being implemented, the more critical it is that customer users are in sync with the services team.

Campfire solves this by giving your customers a dedicated portal view into the same application your implementation team is using, no separate tools, spreadsheets, or email threads required.

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What Campfire + Experience Cloud Offers

Through Experience Cloud access, customer users can:

• Review solution designs, sign off on requirements, and submit change requests
• See the scope and complexity of the solution being delivered
• Track the build progress, including what’s been completed and what’s in progress
• Understand testing challenges and see outcomes of UAT, SIT, or End-to-End tests
• Collaborate with consultants directly in context — no more chasing down updates

And because Campfire is built on Salesforce, you benefit from robust role-based access controls, meaning you can tailor exactly what each customer user can see and do based on their role in the project.

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Why Other Tools Fall Short

Project management tools like Jira, Asana, ClickUp, and Smartsheet weren’t built with customer collaboration in mind. Giving external users access usually means:

• Buying additional licenses or creating guest accounts with limited visibility
• Managing access manually and inconsistently across projects
• Relying on integrations or duplicating data into customer-facing documents or portals

Campfire eliminates these challenges with native customer access, purpose-built for services teams who need to keep their customers engaged, accountable, and informed.

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Bringing Customers Into the Journey

The Experience Cloud portal is more than just a way to share progress, it’s a way to build trust. By inviting customer users into the project environment, services teams:

• Reduce ambiguity and misalignment
• Accelerate feedback loops and approvals
• Create a shared sense of ownership and partnership

And when customers are part of the process, they’re more confident in the outcome.

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Final Thoughts

Experience Cloud access is one of Campfire’s most valuable capabilities. It reflects what Campfire was built to do: help implementation teams collaborate more effectively, not just internally, but with the very people the solution is being built for.

If your current tool makes it hard to bring customers along for the journey, it’s time to rethink what collaboration should look like. With Campfire, customer visibility and engagement isn’t an afterthought, it’s a core part of how projects succeed.